Meet demand where guests compare.
Use paid media, hotel advertising and search visibility to present a relevant reason to consider the property.
MORE connects paid demand, property presentation, search visibility, the booking experience and reporting around how a prospective guest chooses a stay.
A guest may discover a property through paid social, hotel search, a travel platform or organic search. The stay and offer should remain clear wherever the decision continues.

Use paid media, hotel advertising and search visibility to present a relevant reason to consider the property.
The hotel website or travel platform listing should carry the same property, dates and offer the guest expected to find.
Review the booking path and measure completed reservations, keeping direct and travel-platform outcomes distinct.
Channel and creative decisions shaped around the property, prospective guests and booking periods.
The hotel page, offer presentation and route to booking considered as parts of one decision.
Spend read against completed bookings, with direct and travel-platform routes kept separate.
Accurate hotel reporting depends on the booking, analytics and travel-platform data already available. We agree the booking outcome and channel access before comparing costs across direct and third-party routes.
Share the property, the booking route and what should improve. We will begin with the experience guests have today.
A question before we start?